By John D. Sutter, CNN
(CNN) — OK, I know this sounds ridiculous. But hear me out. An Internet company in Mexico City recently tested the idea of giving responsible pet owners a treat for picking up after their dogs in public parks.
People put their dogs’ droppings in a special container which measured the weight of the poop. The container, which doubled as a router, then emitted a set number of minutes of free Wi-Fi for every pound of feces it collected.
Yeah, that’s kind of gross. And no, there apparently was nothing stopping Wi-Fi cheaters from putting rocks or other heavy objects in the bins instead of dog poop. But it’s yet another example of game mechanics getting tacked on top of the real world we live in — trying to influence our behavior, for better or worse, with rewards. The same kind we give to our pets.
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